Post by nadinenadine on Mar 5, 2024 5:38:45 GMT -3
Investing in Social Media Marketing is not always profitable, in fact in some cases it can even be harmful. This is why my advice is NOT to invest in the management of Social Networks if: #1. You haven't understood that social media is only effective if placed in a toolbox Social networks are just one of the tools that the Web puts at your disposal to communicate with your customers or potential customers and to promote your business. If you want to obtain convincing results from the management of Social Networks, you must use them carefully and professionally, inserting them into a broader Web Marketing and communication strategy , remembering that it is always collaboration and the community that works and never the individual.
The single tool alone is certainly weaker than if used with the support of other means capable of amplifying and strengthening its action. #2. You think a Facebook sponsorship will solve all your problems Is your goal really to invest 150.00 euros in a single sponsorship on Facebook hoping to gain 10 new customers from this? Nothing could be more wrong, for two reasons: Facebook ADS must be accompanied Loan Phone Number List by a well-studied editorial plan , oriented towards the specific objective, tailored to your brand and developed over time; Facebook ADS are a path that must be planned over time , depending on the objective you want to achieve and the position they occupy in the new customer acquisition funnel. I recommend you read: Facebook ADS: how to write an effective advert .
You think sponsorships are useless I'll ask you a straight, blunt question: do you give away or sell your products/services? The same goes for Facebook: Mark Zuckerberg sells you his services. If you want your message to be visible you have to pay. There are no alternatives. #4. You believe that the management of your social profiles is exempt from liability But yes, I'll give it a try and as it goes, it goes! No. It doesn't exist. Social networks are an important showcase, in which you expose yourself and make yourself seen, a showcase in which you have to get involved and capable of significantly amplifying your message. There's no messing around with Social Networks: like other communication tools, social networks are also the guardians of your Brand Reputation .
The single tool alone is certainly weaker than if used with the support of other means capable of amplifying and strengthening its action. #2. You think a Facebook sponsorship will solve all your problems Is your goal really to invest 150.00 euros in a single sponsorship on Facebook hoping to gain 10 new customers from this? Nothing could be more wrong, for two reasons: Facebook ADS must be accompanied Loan Phone Number List by a well-studied editorial plan , oriented towards the specific objective, tailored to your brand and developed over time; Facebook ADS are a path that must be planned over time , depending on the objective you want to achieve and the position they occupy in the new customer acquisition funnel. I recommend you read: Facebook ADS: how to write an effective advert .
You think sponsorships are useless I'll ask you a straight, blunt question: do you give away or sell your products/services? The same goes for Facebook: Mark Zuckerberg sells you his services. If you want your message to be visible you have to pay. There are no alternatives. #4. You believe that the management of your social profiles is exempt from liability But yes, I'll give it a try and as it goes, it goes! No. It doesn't exist. Social networks are an important showcase, in which you expose yourself and make yourself seen, a showcase in which you have to get involved and capable of significantly amplifying your message. There's no messing around with Social Networks: like other communication tools, social networks are also the guardians of your Brand Reputation .